Electricity Isn't a Commodity

PG&E can meet the competitive challenge presented by CCAs. Electricity is no longer a commodity. PG&E can offer a line of electricity products differentiated by source.

PG&E, Pacific Gas & Electric Company (NYSE: PCG) was the thinly veiled backer of Proposition 16. California voters rejected the Prop. 16 ballot initiative in the election of June 8, 2010.

In May 2010, the MCE Marin Clean Energy program began operation. MCE is an electric service consortium of local governments in Marin County. Prop. 16 would have required two-thirds voter approval for local governments to start an electric service or to expand an existing electric service.